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Cookie Policy

We use cookies across our website to improve its performance and enhance your user experience.
What are cookies?
Cookies are small text files which may be written to the hard drive of your computer or mobile device when you view pages on a website. Cookies serve many functions including; remembering your username and preferences, analysing how well our website is performing and allowing us to deliver content that we feel will be most relevant to you.
Most cookies won't collect information that identifies you, and will instead collect more general information such as how you found our website, and which pages you view during your visit. Some cookies used to enhance your visit may contain information to help identify you – for example, if you click “remember me” when logging in, a cookie will be created to remember your username.
Included below is an overview of the different cookie's functions:
1. Necessary cookies
Some cookies are essential for the operation of our website. For example, we use an authentication cookie for the Community login, which will expire at the end of your visit. These cookies do not gather information about you that could be used for marketing or remembering where you have been on the internet.
2. Performance and third party Cookies
We use these cookies to analyse how our visitors use our website and to monitor its performance. For example, we may use performance cookies to keep track of which pages are most popular and which method of linking between pages is most effective. These cookies do not collect information that identifies you; all information is anonymous and is used to improve how our website works.
We also use Google Analytics which is a web analytics service provided by Google, which allows us to monitor usage of our site. We monitor the results in order to help us improve the site for our users. Google Analytics uses cookies in order to collect this information. The information collected is in an anonymous format and will not identify you as an individual.
The Google Analytics cookies are: _utmz _utmv _utmc _utmb _utma
To opt out of being tracked by Google Analytics across all websites visit http://tools.google.com/dlpage/gaoptout.
Hotjar cookies
We use Hotjar in order to better understand our users’ needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users' experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologiesto collect data on our users’ behavior and their devices (in particular device's IP address (captured and stored only in anonymized form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), preferred language used to display our website). Hotjar stores this information in a pseudonymized user profile. Neither Hotjar nor we will ever use this information to identify individual users or to match it with further data on an individual user. For further details, please see Hotjar’s privacy policy by clicking on this link.
You can opt-out to the creation of a user profile, Hotjar’s storing of data about your usage of our site and Hotjar’s use of tracking cookies on other websites by following this opt-out link.
Adalyser Tracking
An analytics platform that is used to measure response to TV advertising.
Cookie name
Data stored
Traffic source / campaign data
Store which advertising campaign drove a user to visit
Visit timestamp
Tie back conversion events to earlier visits
Device ID (generated)
Uniquely identify a device







3. Functionality Cookies
We use functionality cookies to allow us to remember your preferences. For example, cookies save you the trouble of typing in your username every time you access the site.
4. Targeted cookies
These cookies collect information about your browsing habits and are usually placed by our third party affiliates partners, although we may also place a cookie that collects this information. All details collected are anonymous; although they may contain unique information to track your visit around the website. This information will be used to present you with targeted adverts relevant to you and your interests. How to reject cookies
Most web browsers will accept cookies, but if you would rather that we did not collect data in this way you can choose to accept or reject cookies in your browser's privacy settings. Rejecting all cookies means that certain features cannot then be provided to you and accordingly you may not be able to take full advantage of all of the website's features and you may be prevented from completing your purchase online. Each browser is different, so check the "Help" menu of your browser or visit the About Cookies website to learn how to change your cookie preferences.
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